What do CEOs and NBA Athletes Have in Common?

While stress is an intrinsic part of a startup founder journey, it can either hurt or help your path to success. Performance phycologist Alex Auerbach PhD, reveals what startup founders can learn from NBA players with how to approach stress.

Starting a company involves dealing with ambiguity and uncertainty, which can contribute to stress. But stress can be beneficial if managed properly. It becomes problematic when it is perceived as threatening and when there is no recovery.

Find out from performance psychologist, Alex Auerbach PhD, the way to both manage stress and leverage it as something positive. He discusses how optimal rest and recovery can be achieved through sleep, breathing exercises, mindfulness meditation, nature walks, yoga, and exercise.

NBA players’ strategies for rest and recovery can be applied by founders, such as taking breaks, exercising, and establishing high-performance routines. This means founders can view stress as enhancing to the startup journey while set clear goals to improve performance.

Also, younger founders in particular should focus on learning and not tying their self-worth to the outcome. In general, normalizing the impact of the mind on performance and seeking help from others is important for achieving peak performance.

Dr. Alex Auerbach

Dr. Alex Auerbach

Performance psychologist

Bio

Dr. Auerbach is a performance psychologist who works with NBA players, Olympians and tech founders.

Dr. Alex Auerbach

Performance psychologist

Bio

Dr. Auerbach is a performance psychologist who works with NBA players, Olympians and tech founders.

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